SEO Case StudyTreating a Marketing Challenge
Client: JNB Laboratories
JNB Laboratories is a water treatment and water chemical consulting group. JNB provides specialized consulting to industrial water treatment vendors.
JNB has a very targeted audience, and wanted to find new clients. SEO was one of the few marketing techniques available to attract qualified leads.They wanted to achieve high ranking for the keyword "water treatment consultant", and to achieve first page ranking for the geographic based keywords such as "Pennsylvania water treatment" and "Delaware water treatment."
Since water treatment is a highly specialized field, we decided to focus on on-page optimization to achieve better search results.We implemented the following:
- Development of SEO friendly site
- Addition of more keyword-rich content
- Comprehensive internal link building
Since Optimization, JNB Laboratories has seen a 224% increase in traffic, and is currently on the first page in
Google for the keywords:
- Water treatment consultants
- Pennsylvania water treatment consultant
- New Jersey water treatment consultant
"As a small company, we weren't sure if it was necessary for us to have a website. Logo Design Guru made the process very easy and affordable for us.We were pleasantly surprised by the professional production of our website. Eventually, we decided to hire Logo Design Guru to help us promote our website online, through SEO.The positive exposure and qualified leads we have received from the site is beyond our expectations.Thanks to the team at Logo Design Guru"
Nelson B. VP