SEO Case Study
Moving Up in Page Rank
Client: Wolfe House and Building Movers
Wolfe House and Building Movers is a Pennsylvania based, home and structure moving service. Serving 17 states,Wolfe House and Building Movers moves the existing physical structures of homes, historical buildings and businesses from their existing site to any chosen new location.
Wolfe wanted to increase their marketing outreach by geographically targeting the Northeast and Midwestern region of the United States.Wolfe wanted to appear on the first page of top search engines (Google,Yahoo, MSN) for the following keywords: Pennsylvania House Movers, New Jersey House Movers, and Maryland House Movers.
Wolfe critically needed to focus on geographic keyword rankings, as well as onsite design optimization to achieve their required results.We implemented the following strategies:
- Keyword research
- Optimization of copy, tags, graphics, and code
- Aggressive link building
- Development of SEO friendly site
- Addition of more keyword-rich content to product pages
Since optimization,Wolfe has experienced a 163% increase in traffic to their website, and appears on the first page of Google for requested keywords:
- Pennsylvania House Movers
- New Jersey House Movers
- Maryland House Movers
- Missouri House Movers
- House Movers
- House Moving
"Our expectations in retaining Logo Design Guru to design and maintain a website were to increase public awareness of our company. Our website has become our single most effective form of advertisement."
Wolfe House and Building Movers