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Search Engine Optimization


What is SEO?

SEO stands for Search Engine Optimization. What does this mean? This means that we will “optimize” or make significant changes to your website’s make-up and infrastructure in order to ensure that when someone types in specific keywords in to search engines (ie, Google, Yahoo, MSN), that your website gets indexed (or found) near the top of the list.

 

Why is SEO important?
Imagine, hundreds of people are on the internet, typing in keywords like “moving boxes” or “cheap life insurance” or “logo design”. There is no more targeted advertising in the world, period. Are you missing out on the opportunity to present your product or service to people as they are looking for a business like you? Let WebbyGuru help you drive targeted traffic to your website so that you can close more business.

 

What does WebbyGuru guarantee?
We will ensure that at least 10 of the words that we optimize for your site will be on the first or second page of Google, Yahoo! or MSN within 6 months. If we do not succeed in this guarantee, we will provide a 10% discount on each keyword that is not ranking until we either A) achieve this goal or B) the contract is complete. If, by the end of the first year, we have not achieved our objectives, we will refund your money for the keywords that didn’t rank.

 

What is WebbyGuru going to do for me?

  • Site Analysis:
    • Technical configuration
    • Site layout
    • Linking
    • Content/Copy

  • Keyword Analysis and Content:
    • Compile a list of suitable keywords (20 to 30) based on your marketing objectives, target audience and budget 
    • Determine proper keyword density in order to achieve maximum results
    • We will refer you to a writer, or provide content writing (additional fee)

  • On Page Optimization
    • Identify the website pages to be optimized usually homepage, about us, FAQ, contact us, privacy policy, services/products, site map, etc…
    • Restructure the website – if required
    • Fix all 404 or broken links
    • Optimize HTML navigation, coding, directory structure, etc.
    • Add optimized titles, meta tags, filenames, and links
    • Check the code structure

  • Link Building
    • Two Way Linking (link exchange with other highly rated websites within your related industry)
    • One Way Linking
      • Submissions to Search Engines, Directories and Forums
      • Publishing content on Portals, Blogs, Ezines and News sites

  • Evaluation and Re-optimization with link building on a monthly basis

  • Reporting includes
    • Website ranking and positions on major search engines (Google, Yahoo! and MSN) using www.Web-Positiongold.com
    • Traffic to your website to include monthly unique visitors and page views, origin of traffic and keywords used
    • Suggestions and tips for improving traffic, converting traffic to sales, clickstream analysis and more!

 

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